University of Kentucky
MKT 310 Consumer Behavior

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Announcements
Online Course Operable    Posted: Feb 3, 2006
Hello students, As some of you may have discovered, the course website has been inoperable for a few weeks. This problem has been resolved. I apologize for any inconvenience. Please email me at shannon@uky.edu if you continue to have any problems logging on. Thanks!

Course Description
Marketing 310 is a study of the application of psychology, sociology, and anthropology to marketing. The course includes such topics as consumer decision process, communications, interpersonal behavior, and innovation.

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